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Selling A Business

Thinking of selling your business and want to know more? We have helped over 800 Southern California Business owners exit their businesses.

Business Valuations

Selling your San Diego business and need to know the business value? Need a business valuation for a partnership issue? We are experts in valuing San Diego and Southern California businesses.

Buying A Business

Buying a business is an important decision. These tips will help you make the process as easy and stress-free for yourself!

Vanguard Resource Group

Vanguard Resource Group has been San Diego’s leader in private business sales for three decades. Our award-winning office applies a Wall Street approach to selling Main Street businesses. We have sold over 800 businesses in over 75 different industries for a total transaction value exceeding $400MM. We are experts in selling businesses, anything from franchised retail stores to multi-million-dollar manufacturing businesses. Our typical transactions range from a few hundred thousand dollars to a few million, but we have done both smaller and much larger transactions. Our business brokerage and valuation services are provided by Certified Business Brokers and Certified Business Intermediaries, two of the top professional designations in our industry. We were previous business owners, just like you, who decided to sell our business decades ago, and we too, hired a business broker to assist in that process. We have walked in your shoes and will provide the level of service and professionalism that you deserve.

We would love to hear from you if you are selling a business, buying a business, or need a business valuation in San Diego County or anywhere in California.

Selling a Business?


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Our Business Selling Process in 21 Steps

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Valuation and Engagement

  • Understand your business, past, present, and future.
  • Collect financial and operational data.
  • Recast the financials to determine true earnings.
  • Review and understand the assets transferring.
  • Determine the market value and deal structure.
  • Review the valuation with the client.
  • Execute a representation agreement.



  • Conduct industry research
  • Client completes a comprehensive questionnaire.
  • Prepare a complete, detailed, and accurate confidential business review.
  • Prepare blind marketing materials or “teasers.”
  • Obtain client approval on all advertising materials.
  • Consider alternative strategies like mailers, industry sources, Private Equity Groups, etc.
  • Write compelling ads and develop a comprehensive advertising strategy


Deal-Making and Closing

  • Require all buyers to complete a buyer profile and sign an NDA.
  • Provide the CBR to qualified buyers and disclose additional information as needed.
  • Facilitate follow-up questions and coordinate seller meetings.
  • Solicit and prepare offers to purchase.
  • Coordinate due diligence upon the execution of an offer.
  • Work to obtain third-party approvals from lenders, landlords, etc.
  • Open and coordinate the escrow process up through closing.


Auto parts inventory for advertising


Vanguard Resource Group has successfully represented the buyer and the seller of a thirty-year-old auto parts distribution company. The seller started this business from his garage over 30 years ago. He then grew rapidly and transitioned from a printed catalog company to virtually 100 percent ECommerce over the years.

Through its efforts, VRG identified dozens of qualified buyers, presented three offers, and eventually sold the company to an experienced e-commerce executive who was relocating his family from Orange County, California.

Selling a business in San Diego


This business was part of a nationally known franchise brand, and the San Diego location was one of the system’s top-performing franchisees. VRG was engaged to facilitate the business sale and, through its extensive marketing efforts, obtained hundreds of inquiries, seven offers, and one successful closed transaction. While the deal value and the name remain confidential, the deal was valued between $1MM and $5MM.

The Seller lived out of the country and now enjoys the warm, sunny weather and waters in retirement. The buyer, an industry veteran who owned other businesses with similar employees and assets, is now ready to grow the business to new heights.

We wish the seller a happy retirement and the buyer much success. Selling a business in San Diego is not easy, but if you or someone you know is interested in selling their San Diego Business, don’t hesitate to get in touch with us!

Industrial products on shelves in warehouse


For over twenty years, the Seller built this business from scratch, designing and then trademarking a line of industrial products that are sold both online and in big-box retailers. VRG was engaged to market the business, and through VRG’s efforts, there was much interest and multiple offers.  Multiple offers are a nice problem to have, and the seller was able to choose the buyer that he felt could best carry on the brand that he built. Each business sale is unique, but this transaction had some interesting twists.  The company was a California corporation with a warehouse in another state, and the buyer lived and owned a business in yet a third state.  So, we coordinated attorneys in three states, dealing with leases, trademarks, promissory notes, and purchase agreements.

Of course, having experienced attorneys and a buyer and seller who reacted quickly to do whatever it took to get the transaction complete was very helpful.

We hope the seller now has some time to enjoy his motorhome and travel. We also wish the buyer much success and hope that this new product line enables future growth within both their existing company and the new company.


These are just a few of the businesses we represent. Each business for sale has a marketing plan that may not include advertisements to the public.
Please contact us with your business search parameters.

Womens Clothing Boutique scaled

Women’s Clothing Boutique for Sale!

Upscale San Diego County Coastal Community

Nets $300k
Asking $795k

A women’s clothing boutique in a prime location and decades of satisfied customers is now available!

It’s a dream come true for the fashion and retail-oriented buyer who would like an established business with consistently high revenues and earnings.




Solar Installation-Authorized Dealer

San Diego County, California

Nets $266,214
Asking $699k

Successful residential and commercial solar installation company, fully staffed, and major brand authorized dealer. Its always sunny in San Diego!

Roofing Contractor scaled

Roofing Contractor With Strong Growth

Southern California

Nets $1,900,000
Asking Submit Offers

This roofing contractor specializes in residential work but does little to no work with home builders. The company is growing steadily each year, is highly profitable, and has a proven system for success. Since work is done directly for the homeowners, there are customer concentration issues, and cash flow is sound as there is no waiting for a general contractor to pay.

Trained and tenured staff is in place. However, this opportunity is best suited for a licensed roofing company, an individual with a strong roofing background and strong financials, or a private equity group seeking either add-on opportunities or a platform acquisition in the home services sector.




Buying or Selling a Business? You will most likely sign an agreement with a “Tail.”

In business contracts surrounding the purchase or sale of a business, the term “tail” can have different meanings depending on the context. Typically, a seller might run into a tail in their Representation Agreement, and Buyers might be asked to sign a …

Buying or Selling a Business? You will most likely sign an agreement with a “Tail.” Read More »


Selling or Buying a Business? Asset Sale vs. Stock Sale

When considering the sale of a business, Sellers are often confronted with a critical decision: should they opt for an asset sale or a stock sale? Each structure comes with its own set of advantages and disadvantages, and understanding the distinctions between the two can significantly impact the outcome of the transaction.

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3 Reasons Why Your Business Might Fail Due Diligence

When selling a business, typically, the purchase agreement will have a stated time during which the buyer may perform their due diligence.  On small transactions, this might be a week, or on larger transactions, it might be several weeks or longer. Dur …

3 Reasons Why Your Business Might Fail Due Diligence Read More »